The popularity of ecommerce stores has steadily risen in the past decade and business experts predict that it will continue to do so. If you take a look at the state of consumer behaviour today, then this rise is quite self-explanatory. People are moving closer and closer towards a web-dependent lifestyle. Everything is done on the internet nowadays – shopping, booking travel plans, communicating with friends and family…etc.

So you’re considering opening up your own ecommerce store? If you’re looking for a few reasons to give that final ‘push’ then you’ve come to the right place. Here’s why you should go ahead:

They’re Easy to Start

A lot of people have to put their entrepreneurial dreams on hold because they don’t have the money to get started. Fortunately, you don’t need to have a lot of start-up cash to start an ecommerce store. In fact, it’s quite cheap. You mainly need to spend on a good website and ecommerce platform. If you invest in a good platform like magento, you’ll also have all the tools you’ll need to run the entire operation by yourself. To learn more about using this platform, we recommend that you check out Magento University.

They’re Easier to Manage

Think about all the responsibilities that come with owning a brick and mortar store. You have to pay rent, maintain and clean it, and pay insurance premiums covering things like accidental fires and theft. With an ecommerce store you don’t have to deal with any of that, thereby saving lots of time and effort.

In fact, if you open up a drop-shipping store, you don’t have any inventory costs either. Furthermore, thanks to the ability to automate a lot of process these days, you don’t have to work as hard to run the business. You could just focus your energy on coming up with creative marketing ideas instead.

The Concept of ‘Earning While You Sleep’

Ecommerce are ideal for entrepreneurs who want passive revenue streams. For example, let’s say you’re a graphic designer and you want to sell an eBook or some design templates. You could just put these up on your store and run a social media marketing campaign for it. Thanks to automation by ecommerce platforms, your customers can pay and download these items without you having to lift your finger. Hence, you’re literally able to earn money while you sleep.

You Can Sell To International Customers Easily

The best way to expand your business is to tap into foreign markets. You’ll be able to widen your customer base which ultimately means more sales. With an ecommerce store, it’s just a matter of figuring out the logistics of transporting goods to other countries. Even if you do already own a brick and mortar store, opening up an ecommerce counterpart for it should help you take your business global.

The rise of ecommerce stores is to be expected with the shift in consumer behaviour towards a completely internet-based experience. If you’re still on the fence of starting one of your own, these four reasons should help you make your decision.